Jeff Back was an experienced restauranteur long before he started selling restaurants. Jeff started in the restaurant business washing dishes when he was 16 years old and worked his way up to President of Charlie Brown's restaurants. He knows and understands the restaurant business from the ground up, and uses that experience every day to sell restaurants.
Jeff Back has a very high ratio of listed to sold restaurants. That's because Jeff handles all the details of the listing personally, so the seller gets the personal attention of a professional Restaurant Broker who has been selling restaurants since 1985. Attention to detail and good communication with his clients is important to Jeff and it is important to his clients.
Jeff Back knows where the buyers are and how to find them. Jeff uses a hands on approach to marketing restaurants not relying on just one source of buyers but multiple sources of buyers which is unique only to Jeff. Jeff uses the internet extensively to market all his listings employing proven internet tools to attract buyers. Jeff "fast tracks" his listings for extra exposure. He markets on many well-known internet sites including his own site for J. Back & Associates Restaurant Real Estate. Jeff also has a direct mail program which he uses to communicate with thousands of restaurants. And Jeff also has a strong network of relationships with restauranteurs which he has developed over the past 32 years. This allows him to "work the grapevine" and find buyers that are not available to other brokers.
Jeff is a good communicator. Jeff knows that good communication is important to Buyers and Sellers and very important to problem solving. No transaction goes perfectly and it takes good communication to solve problems and get good results.
Most of all, Jeff is proud of his reputation for honesty, fair dealings and plain old fashion hard work. Jeff treats people the way he would want to be treated and has many recommendations from past satisfied clients.